How to Market Your Booth

We're here to help. Our commitment to your success extends long after you sign your contract. 

And, Greenbuild has a vast attendee marketing campaign dedicated to bringing thousands of buyers to the show.

We’ll ensure that you and your company have a great event by providing a full promotional campaign and numerous options for inviting your customers to Greenbuild:

  • Expo Hall Passes - Included with your booth space is an electronic guest invitation, which allows you to email an expo pass registration link directly to your customers.

  • Complete Advertising Campaign - The Greenbuild advertising campaign spans multiple industry publications in both print and digital all year long.

  • Email Campaigns - Extensive drip campaigns will go out to various targeted prospects throughout the year.

  • Direct Mail Campaigns - We create custom, direct mail pieces and distribute them to thousands of prospective attendees around the world. Fun fact! To remain sustainable, all pieces are printed with 100% post-consumer waste material, using vegetable-based inks.

  • Press Campaign - Throughout the year, we strategically aggregate news of exhibiting companies and show developments through press releases, distributed to top trade publications and national media outlets.

After you've secured your booth space for Greenbuild International Conference and Expo, you may be wondering what's next? Here are some FREE resources to help spread the word about your participation in the Greenbuild International Conference and Expo this year. Some of these ideas may seem pretty basic, and many are quick, easy to implement and won't cost you a thing. By creating and following a trade show strategy prior to the show NOW, you can generate tremendous ROI by securing a wealth of new business leads.

When you sign on as a Greenbuild exhibitor, you will be able to take advantage of our new online directory, Building Product Gallery, that will help you generate new business leads year-round.

  • EASILY upload an unlimited number of your company's products to Building Product Gallery's online product gallery (imagine a cross between LinkedIn & Pinterest)
  • Industry professionals can quickly and easily find the products and companies they want to see before, during and even AFTER the event - for a full year
  • Building Product Gallery is available to Greenbuild attendees - past, present and future

Need tips on how to make the most of your Greenbuild experience as an exhibitor? Checkout out our short marketing guide.

Promote your Greenbuild presence - spruce up a website, email signature, or create a social post with one of our web banners.

Spread the word about your involvement at Greenbuild by sending a press release to trade publications. Make sure your Press Release is not all marketing fluff. Make sure it's newsworthy and keep it short.


Example Facebook post:

Join us in Atlanta, Nov. 20-21, for the largest sustainable building event in the US! Visit the @Greenbuild website to learn more about this unique conference. >>www.greenbuildexpo.com.

Example Twitter post:

Join us & over 20,000 building professionals in Atlanta Nov. 20-21 for #Greenbuild19, the largest event in #greenbuilding. www.greenbuildexpo.com @Greenbuild


Get in Touch

Bill Mitchell | Greenbuild

Greenbuild Sales

Bill Mitchell
Senior Account Executive
972-536-6457

Keith Yearwood | Greenbuild

Greenbuild Sales

Keith Yearwood
Account Executive
646-616-7651
 

Eric Peterson | Greenbuild

Greenbuild Sponsorships

Eric Peterson
Director, Sponsorships
202-256-0939